Meaning Of The Word Test-market

Real Dictionary

What's the definition of Test-market? Find Test-market meanings, definitions and more at the Real Dictionary online.

Test-market Meaning

Test-market Definition
Test-market Definition

What's The Definition Of Test-market?

test-market in American English
to test potential sales of (a product) by offering it in a limited number of small markets
transitive verb: to offer (a new product) for sale, usually in a limited area, in order to ascertain and evaluate consumer response

test-market in British English
to estimate the success of a product on a small percentage of the target market before it is launched fully

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