Meaning Of The Word Perceptual mapping

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What's the definition of Perceptual mapping? Find Perceptual mapping meanings, definitions and more at the Real Dictionary online.

Perceptual mapping Meaning

Perceptual mapping Definition
Perceptual mapping Definition

What's The Definition Of Perceptual mapping?

perceptual mapping in British English
noun: the use of a graph or map in the development of a new product, in which the proximity of consumers' images of the new product to those of an ideal product provide an indication of the new product's likely success

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