Meaning Of The Word Loss leader

What's the definition of Loss leader? Find Loss leader meanings, definitions and more at the Real Dictionary online.
Loss leader Meaning

Loss leader Definition |
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What's The Definition Of Loss leader?
loss leader
countable noun: A loss leader is an item that is sold at such a low price that it makes a loss in the hope that customers will be attracted by it and buy other goods at the same shop. loss leader in American English any article that a store sells cheaply or below cost in order to attract customers noun: a popular article that is sold at a very low price or at a loss for the purpose of attracting customers to a retail store loss leader in British English noun: an article offered below cost in the hope that customers attracted by it will buy other goods loss leader in Retail noun: A loss leader is a product intentionally sold at a loss in order to encourage customers into a store or to a particular area of a store. |
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